3DWoodLetters.com is a site promoting some specific products by Walter Mason from formcut. These products are letters and signs cut out of various types of wood by a CNC mill. The 3D effect is amazing!

This website essentially serves as a channel for funneling traffic to Walter’s Etsy site. This is important, because the site is visually appealing and optimized for SEO. This means it not only draws the attention of both Google and users, but also builds backlinks for the Etsy page, thereby increasing its popularity. The text on the page is now managed by Walter himself and he can add products with just a few easy steps.